ARA Tours – Costa Rica

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Your direct contact in Costa Rica

Contact

ARA Tours
PO Box 799,
1007, San Jose, Costa Rica
Tel.: +506 2232-0400
www.aratours.com

Groups
Christina Hermann
groups@aratours.com

FITs & Sales
Christine Pohnitzer
customerexperience@aratours.com

Operations & Emergencies
Kit Wan
operations@aratours.com

Management
Sandra Haun
sandrah@aratours.com

Whether classic or thematic – ARA Tours makes Costa Rica an individual travel experience. Reliable DMC structures, diverse travel components and specialised journeys for every requirement – delivered with passion, structure and expertise since 1994.

For almost three decades, we have been firmly established in Costa Rica. Our core competence lies in high-quality tailor-made travel with an excellent price-performance ratio. More than 250 carefully selected hotel partners, a wide range of round trips, customised modules, excursions, transfers, rental cars and domestic flights allow for flexible and precisely tailored travel planning.

In addition, we are specialists in demanding niches such as cycling, motorcycle, hiking and trekking tours, as well as golf, photography, nature and adventure travel. Our fully digitalised product portfolio with multilingual texts, images, videos and prices is available to registered resellers on Latinconnect – ensuring efficient quotation and booking processes.

The ARA Tours product is unique in terms of breadth, depth and quality. Our dedicated team looks forward to hearing from you!

Our strengths – your advantage

  • Expert country and product knowledge - Directly from the destination and always up to date.
  • Multilingual Customer Experience Team - Assisting you with all your needs.
  • Certificate for Sustainable Tourism (CST) - Your guests have a positive impact on Costa Rica’s society and environment.
  • Very diverse and flexible product - You will find the right product for all type of clients.
  • Specialised products for niches - Biking, birdwatching, hiking, premium round trips, golf, and ARA Xperience (authentical experiences).
  • Participation in the most important Travel Trade Shows.
  • Centralized, cross-country tour operating - In cooperation with our partner agencies of Latinconnect.
  • Detailed travel documentation - online and as print version.
  • 24/7 accessibility with extended opening hours and emergency phone line.
  • High customer satisfaction - 96% of our clients rate the organization of their tour good or very good.
  • All products online on Latinconnect - Structured content such as texts, pictures, videos and rates.
  • Brochure page generator on Latinconnect - With just a click you generate PDF brochure pages of each product with your logo.
  • Pick-up service for guests at the airport by multilingual tour guides.
  • Quick and fair handling of any possible complaint right on spot.
  • Liability insurance.

Our Destination

Costa Rica is divided into seven provinces – from the highlands to the Pacific and the Caribbean, each with its own character and impressive natural and cultural highlights. Discover what makes this country so special. Here you will find the most important travel information and top highlights at a glance.

Graphic illustration of the American continent

Sustainable Tourism – ARA Tours Costa Rica

Costa Rica is considered a pioneer in sustainable tourism. The foundation was already laid in the 1970s with the creation of the first national parks – today, more than 30% of the country’s land area is protected. A key element is the CST sustainability certificate (Certificate for Sustainable Tourism), which is awarded by the Costa Rican Tourism Board ICT.

ARA Tours is CST-certified and consistently aligns its corporate strategy with these recognised sustainability standards. Many hotels, destination agencies, car rental companies and tourism services in Costa Rica are also certified. On our platform, users can specifically search for and filter sustainable and CST-certified products.

ARA Tours considers the environmental, economic and social impact of its business, both in the present and in the future; therefore, it implements measures to maintain the positive impacts and reduce the undesired impact triggered by its operations and contracted suppliers.

The certification obtained as Basic level is the result of the recognition given to us for taking into consideration, within our operation, the impact within the environment in which we operate and all the actions we carry out to mitigate the impacts on the social, cultural, environmental and economic aspect in the different tourist regions not only today but also over time.

As part of this policy, we´ve made a good practice manual which has been developed in the office, which includes a series of recommendations and implementations in some areas, such as waste management, use of power, management and consumption of water and use of material resources.

In addition, ARA Tours is fully committed with important national laws and frequently we inform our compliance to our staff and clients.

In addition, our guides and drivers are properly aware of good practices during passenger care, for which the company has developed the best practices guide for guides and drivers.

We are aware that our actions have an impact, both on the environment and on those we relate to. Therefore, in order to improve our environmental, social, and economic performance, we have implemented the necessary mechanisms in Sustainable Management, which are being reviewed periodically.

With this, we aim to: Adopt the necessary measures to avoid or minimize the environmental and social impacts of our activities that are negative. Manage the organization in a sustainable way, so that it is respectful both with humans and with the environment.

Aerial view of dense tropical rainforest with water-filled footprints as a symbol of sustainable travel in Latin America

News from our DMC Alliance

Costa Rica's South Pacific
Costa Ricas Südpazifik

ARA Tours especially recommends Costa Rica’s South Pacific for travel programmes in the coming months. Hardly any other region combines pristine rainforest, deserted dream beaches and fascinating biodiversity as impressively as this part of the country.

Interview with Pablo Zambrano (Managing Director Caribbean Tours)
Interview mit Pablo Zambrano (Managing Director Caribbean Tours)

In his new role as Managing Director of the Caribbean Tours Group, Pablo Zambrano was already present at the Latinconnect booth at this year's ITB. In our interview, he explains the strategic goals he is pursuing and how they will be implemented.

Latventure Argentina/Chile Meeting 2026
Latventure Argentinien/Chile Meeting 2026

The entire Latventure Argentina and Chile team met in Buenos Aires in April for our annual week-long meeting. Together with employees from all departments, we analyzed the past travel season and defined goals and strategies for the upcoming season.