Oliver, you've been Destination Manager for Caribbean Tours in Mexico for over three years. Which team will you be starting the 2025/2026 high season with?
In recent years, we have managed to restructure the team somewhat, which has resulted in steadily improving feedback from both our partners (faster response times) and our end customers (a lower complaint rate). Our colleagues Monica (Operations) and Nadja (Sales) in particular have made a very significant contribution to this.
How has demand for Mexico changed over the past three years, and how are you responding to it?
After the post-pandemic surge, demand has settled back to a more normal level over the past year, which should finally help to slow down the rise in prices. For the upcoming season, we have already tried to keep increases as moderate as possible.
We are also seeing a trend towards group and seat-in tours, which we are addressing with an expanded offering. As we are also noticing growing demand from outside the DACH region, we have now added English-guided departure dates for all our seat-in tours.
Which products are currently your bestsellers, and which are perhaps less well known but, in your view, absolutely worth recommending?
As mentioned earlier, our seat-in tours such as Classic Mexico and Highlights of Yucatán with Calakmul are booked very frequently, but our self-drive tours such as Yucatan & Chiapas are also very popular. A special recommendation: aligned with the still relatively new Condor flights to San José del Cabo, we created the tour Cacti and Dream Beaches: Discover Baja California offering travellers the opportunity to experience this normally very high-priced region at a comparatively attractive price.
Caribbean Tours has long offered travel services in Belize and now also in Guatemala. What potential do you see in these countries, and do they work better as stand-alone destinations or in combination with Mexico?
Belize is a dream destination for many people and is gradually emerging from its niche status. Guatemala has always had incredible potential, something I was reminded of again very recently during an inspection trip.
Whether they work better as stand-alone destinations or in combination cannot be generalised. We have customers who explore the region country by country, while others may travel there only once and want to see as much as possible in a single trip.
Which flight connections currently make travel to these three countries easier, including possible combinations between them?
In Mexico, in addition to the major alliance airlines, we have Condor, which besides its daily Cancun connection now also flies twice a week to San José del Cabo. As mentioned earlier, this opens up interesting new combinations: Baja California and/or the Copper Canyon together with Yucatán — or even travelling across the country from one side to the other.
For both Belize and Guatemala, Air Canada has introduced new connections that allow European travellers to reach these destinations with a short transfer in Canada. For Belize in particular, this is a real novelty, as travellers previously had to spend at least one night in the United States on one leg of the journey (or rely on rather complicated routing). These connections also make it much easier to combine both countries using open-jaw flights.
You know the entire region very well. Which travel experiences would you recommend to guests who are returning to the region or who want to explore it beyond the classic routes?
Repeat travelers are especially common for Mexico, which—thanks to its sheer size and diversity—offers enough “material” for multiple trips. In addition to the previously mentioned Baja California journey, a tour through the Copper Canyon (with various durations and routes available) is an absolute highlight. And for those who enjoy active travel with close contact to local communities, our ueblos Mancomunados Sierra Norte Oaxaca hiking experience.
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